Bepos - Further Identity Development

Client: Bepos - Barcoding & Electronic Point of Sale

Project: Further Identity Development

Description: The Bepos logo comprises of a barcode tag that has been simplified and coloured. This colouring expresses the products revolutionary appeal by breaking the ‘norm’ of a traditional barcode.

Shore Creative explored other elements that are typically black and white and coloured them to match the Bepos logo colours.

Most notable was a Zebra that had its stripes turned multi-colour. This is to be developed across various media to substantiate the “revolutionary” themed identity.

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