Formby Parish Council - Identity / Logo Design
Client: Formby Parish Council
Project: Identity Design & Guardian
Description: The challenge of designing the logo for the Council was in balancing a look that the people could relate to whilst also retaining an air of authority.
Formby offered many interesting symbols that could have been suitable to incorporate into a logo. However it was not feasible to try and fit in every element. Shore Creative therefore tried to use a select few elements that gave a broad feel for Formby as a place.
After exploring many possible combinations and compositions, the Logo was established which incorporates an element from each of the areas of interest that were identified.
The logo depicts the prominent coastline with the Dune System, Marram Grass and also some birds flying overhead.
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